Client Story hero - Building Better Supply Lines with Digital Transport Management

Building Better Supply Lines with Digital Transport Management

international pet food company

As one of the largest pet product providers in Europe, the company has more than 1400 stores in over 10 countries.


  • Retail


  • Custom Product Development

Company Size

10.000+ employees


2021 - present

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As our partner deals with large volumes of goods and uses a large list of tools for managing their supply line, organizing merchandise transportation was a time-consuming process. Possible errors and inefficiencies in their way of working also led to delays and increased freight costs.

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We designed and developed a user-friendly cloud-based application for transportation planning and management that automates many manual processes that were previously handled by employees. The software also provides real-time data and analytics, offering our partner more insights and control over the whole process.

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The delivered software is estimated to save approximately 700,000€ in freight costs as well as 800 work hours per year thanks to automated processes. The application also acts as a springboard for further integrations with the partner’s IT ecosystem, ensuring scalability and efficiency as the company grows.

Project Overview

After thoroughly understanding our partner’s current IT landscape, architecture, and business needs, we applied an agile development model to create the product. The primary objective of the application is to simplify transport management so that the company can plan more cost-effective routes and track their shipments.

Additionally, we focused on creating a scalable solution that can then be integrated with third-party software. As such, the transportation software can then connect with procurement and ordering systems to achieve greater levels of automation and control.

We focused on creating an enhanced user experience compared to the previous way of working and extensively researched the end users and their pain points. The application’s interface was carefully designed to make it easy to use while also providing all the relevant information to plan efficiently.

As the partner has many locations in several countries, the system needed to process large quantities of data and offer the same level of quality and functionality to employees across Europe. Through rigorous testing and feedback sessions with end users, we made sure that the application not only integrates into the partner’s existing IT infrastructure but that it meets an acceptable standard in load time.


  • Approximately 800 work hours saved every year due to smarter integrations

  • Approximately 700,000€ saved every year on freight costs due to more efficient route planning

  • Highly reduced the risk of errors during transport management

  • An NPS score of 90.9 based on a 2022 survey

  • Greater scalability and potential for future integrations through the new application





After you submit a contact form on, one of our representatives will review the information and get back to you in 1-2 business days.


We will then assign a Technical Presales expert to have a deep dive and assess your requirements and objectives.


The Presales expert will work with a bid team and a Software Architect to prepare a high level project estimation and the Sales expert will provide you with a commercial offer.

We will get back to you within 1 to 2 business days. We will also provide a proposed project allocation and start date after a minimum of 15 days from the deep dive session.

Address: Constanta 12, Cluj-Napoca, Romania