Business context  The client developed an analytical device – a spectrometer – comprised of a laser and multiple analog to digital optical converters for identifying chemical elements in a material sample.  But the end-to-end experience our partner was looking to offer their customers could be completed only with a software application complementary to the device, fully tailored to the spectrometer’s …

Customer profile: Hetras has developed the first pure Software as a Service (SaaS) application for hotels and hotel chains of all sizes that consolidates multiple functional areas into a unified application, by combining a traditional property management systems (PMS), central reservation systems (CRS), customer relationship management (CRM), channel management and internet booking engines. The company provides a complete set of …

Business context In a dynamic business environment, enhanced customer satisfaction ensures that company’s good reputation continues to grow. Providing timely responses to customer feedback often plays the role of a true differentiator in the marketplace. Complaints handling is directly related to customer experience. Technology can make it easier to record, track and resolve the causes of customer complaints. Alegri Germany …