misoft's participation in the ICT business mission to Japan sustained its expansion policy on external markets

–> Misoft Systems rebranded in 2012 to Accesa | Manage Technological Change.

misoft systems finishes 2011 with another taken step forward on the way of consolidating its position on external markets: the Company recently concluded its first participation in the Information & Communication Technology related business mission to Japan

misoft was one of the 40 IT companies from European Union countries selected to participate in the ICT Business Mission.

The event organized by the EU Gateway Programme at the Hyatt Regency Hotel in Tokyo took place from 5 to 9 December 2011 and featured briefings, study tours, exhibitions and social events.

The mission included two business exhibition days during which the Company has introduced its technologies and software development services to selected Japanese companies and has exchanged experiences and expertise with local ICT players.

Commenting on the company’s participation in the event, Business Development Manager of misoft, Mr. Paul Hrimiuc said: “We found this mission as an interesting opportunity to get more familiarized with the Japanese ICT sector and to better understand the market conditions. Japanese companies’ strong consciousness toward high quality remains the main characteristic of the local market. Looking ahead, misoft envisions new business development opportunities that will likely sustain the Company’s growth expectations for 2012”.

 About EU Gateway Programme

The EU Gateway Programme is founded and guided by the European Union and its purpose is to support the companies from the European Union to implement a successful strategy and to consolidate their market positions in Japan and Korea.

Apart from financial and logistics support, the Programme provides strategic preparation and a tailored search for business contacts to all EU participants.

Since the beginning of this Programme, the European Commission has helped many companies reap the rewards for entering into the Japanese market. Since 1994, more than 2 500 companies from the EU Member States have participated in an EU Gateway Business Mission.